购物车软件是指部署在网页服务器上的一个电子商务软件,它可以让访问者(用户)在互联网网站上选择商品并购买[1]

该软件可以让网络购物者将所要购买的商品加入清单。在销售时点情报系统上,该软件通常会计算出订单的总金额,包括运费以及包装和标签。相关的税费也会根据情况进行计算。该软件还允许用户修改购物清单。

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  1. ^ Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance. Upper Saddle River, New Jersey: Pearson Education, Inc. ISBN 0-13-705829-2. The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and constructs of classes of measures that appear in Marketing Metrics as part of its ongoing Common Language in Marketing Project页面存档备份,存于互联网档案馆).